Posted by Bill | Filed under Uncategorized
My intention in this blog is to share simple strategies to help you create entertainment experiences that wow your guests, friends, managers, and everyone who is a stakeholder involved with your events.
You will save money…
I guarantee, with the information I am posting, you will save ten’s of thousands of dollars annually and probably hundred’s of thousands of dollars over time.
You will eliminate stress and frustration when producing entertainment… you will have clear and simple solutions to every challenge you have encountered in the past… and learn to create a synergistic team with: the talent, the production team, the venue, and everyone else involved in the event.
You will be an expert and have fun…
Educate yourself, become confident and creative while learning from proven and time tested strategies and real world examples. Learn to organize your event team to be swimming all in the same direction for the same outcome…
… successful entertainment experiences.
Why I’m doing this…
it seems there has been an adversarial relationship between talent and people who are talent coordinators… and buyers. Then when you mix in the production team and the venue, the whole experience becomes dysfunctional. When I began the concept of creating this blog over the last year I spoke with many talent sellers… local, regional, and big name talent agencies… and the most common responses were – “Don’t tell them too much” and” Don’t give away everything”. Interesting comments and really an old school way of doing business in a 2.0 web world. Mix that kind of mindset in with all the different kind of agendas from the people at venues, and people at Production and AV companies .. and you can see why it easily turns into “how much can I get for how little I can give” way of doing business. Kind of a lose- lose deal for everyone… especially for you, the person putting on the event!
Some areas and challenges I am going to address with the intention of empowering you to be confident to deal with and move beyond…
- The music is too loud
- Negotiating talent fees- how much should a name band cost?
- AV partnering
- Lighting on a budget
- Creating added value from your talent
- Coordinating it all
- Travel buy outs
- riders and what you need to do to keep it simple
- Work permits for international events
- Multiple evening events using the same talent
- How to find the best and most interesting local talent anywhere in the world… what your DMC does not have or won’t show you.
next post: How to make sure the music is never too loud.
Here’s to synergy and success with all your events,